03.31.10
Monty Hagler: 2010 Spinks Award Recipient Still Making News
03.30.10
Five Reasons Companies Should Not Block Access to Social Networks
Is your Exec team saying no to Facebook and Twitter? Send them this article. It lists five reasons why companies shouldn’t ban social networking sites. This one might surprise you: Social networks can actually make workers more productive.
Link: http://ow.ly/1szyF
03.23.10
Healthcare marketers – are you still at the center of your attention?
This article – Just Shut Up And Listen? – originally appeared in the October issue of Accenture’s Outlook. It contrasts the recent past when life for marketers was far more simple (i.e. we talk and you listen), with today’s conversation-based practices.
The article also provides eight actions that you can take immediately to more meaningfully engage, and create more value for, your customers: http://ow.ly/1pLKL